Reddit seems to be fixating on the phrase 'in the business of...', assuming 'business' must mean a commercial activity with the aim of producing a profit. Does the phrase instead refer to 'any activity'? Eg:
If I say to someone 'mind your own business', then I'm saying 'concern yourself with your own activity, rather than my activity'.
Is this a reasonable interpretation?
If american/Californian law is anything like european in that regard and my memory isn't failing, being in the business of something means anything you're doing to gain a living by. So yes commercial profit - but! - Every action in helping you with said primary intent, will most often also be seen as a business action. Take advertisments themselves - no advertisment(for the core companies) in the world is producing direct revenue, as no one is paying to seeing it (well at least generally speaking).
And as long as no one is showing me anything to the contrary for competition clauses or america, i assume it will be the same here.
@ Derek
Well especially funny, as the GLA defined what would count as product.